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Online SEM Quiz: Search Engine Marketing MCQ

Take the Bapu Graphics online Search Engine Marketing quiz to test your skills and learn more about SEM | SEM questions with answers.

Welcome to your Online SEM Quiz: Search Engine Marketing MCQ

Instruction:

Total Number of Questions: 10
Time allotted: Unlimited
Each question carry 10 marks each, no negative marking

NOTE: Click on the Next Button to play this quiz.

Search Engine Marketing is

a process of promoting a website through paid ads

a process of improving the positioning of a website using organic reach

a process of improving the positioning of a website using paid and organic reach

None

PPC is short for:

pay per cost

pay per click

pay per conversion

None

A landing page is:

page users reach when they click on the link displayed in the search engine results page

the home page of a website

any page on the website

None

PPC can provide immediate traffic to a website?

True

False

None

SEO provides immediate traffic to a website?

True

False

None

In the long run, SEO is a better investment than PPC

True

False

None

CPM stand for

Cost Per Minute

COST PER MEDIA

cost per mille

None

What is a keyword?

title of the ads campaign

a term used to describe sales

a word or phrase used to match the search query and search results

None

A tool that can help with keyword research is

Google Analytics

Keyword Planner

Bing Analytics

None

10.

What is bid?

the maximum amount you are willing to spend per day for the campaign

the cost of the ads

the maximum amount you are willing to pay for a click on your ad

None

Your Name

Your Email

Your Phone No

Time's up

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